Our Team

The formation of VLF Automotive was announced today when Henrik Fisker joined former General Motors vice chairman Bob Lutz and manufacturer Gilbert Villarreal in the former VL Automotive as a shareholder and member of the executive management team. The company name comes from their surname initials

Our story


Bob Lutz

On May 1, 2010, Robert A. Lutz, retired as vice chairman, of General Motors, following a 47-year career in the global automotive industry, including senior leadership positions at four of the world’s leading automakers and founded Lutz Communications, a universal business consulting firm with an emphasis on businesses in motion. He currently serves as Chairman of The New Common School Foundation and is also a member of the Board of Trustees for the U.S. Marine Corps University Foundation and Vice Chairman of the Board of Trustees for the Marine Military Academy in Harlingen, Texas. He is a contributor to CNBC and Road & Track. He serves as Chairman of the Board of Directors of VIA Motors, and is on the boards of EnerG2 and NanoSteel and is on the advisory boards of Alexander Proudfoot and Current Motor. He is also a partner in VLF Automotive with Gilbert Villarreal & Henrik Fisker.


Gilbert Villarreal

Mr. Villarreal is the chief executive officer of VLF Automotive. Mr. Villarreal is a former United States Marine and holds a Bachelors Degree in Business Administration.  After serving active duty in the Marine Air Wing as an Aircraft Aviation Specialist on numerous Naval aircraft, Mr. Villarreal continued his career in aerospace with the Boeing Aircraft Company on the 767 and 747 aircraft production lines in Everett, Washington. After 10 years in Aerospace manufacturing, Mr. Villarreal transitioned into the automotive and marine industries with UTA “United Technologies Automotive” with The Becker Group, and as the chief executive officer with Acord Incorporated, a leader in automotive interior trim systems and chief executive officer of Concorde Marine, a luxury yacht manufacturer in Washington State. Mr. Villarreal has over 32 years of wide manufacturing experience that spreads from Aerospace, Automotive, and Marine industries. As an industrialist with a diverse portfolio, Mr. Villarreal has successfully restructured companies in both the automotive and marine yacht building industries.

Head of Design

Henrik Fisker

Henrik Fisker is an entrepreneur and one of the world’s leading automotive designers. Fisker is a founding partner at VLF Automotive and head of design and product strategy. Fisker is also Founder and CEO of HF Design, a Los Angeles based innovation and industrial design house that works across numerous categories including luxury travel, automotive, architectural design, furniture, smart devices, consumer products and technology. Previously Fisker founded Fisker Automotive in 2007, where he launched the world’s first premium plug-in hybrid, the Fisker Karma. Best known among his creations are BMW Z8, Aston Martin DB9 and Aston Martin V8 Vantage. Among his latest creations is the Viking motorcycle, Rocket, Destino and Force 1.  More information can be found at